This isn't your grandma's marketing class. We're diving headfirst into the fast-paced world of digital, where you'll learn to build and execute campaigns that get results. From SEO to social media, content marketing to email blasts, you'll get the inside scoop on how to craft killer strategies and use platforms like Google Ads, Meta Ads Manager, HubSpot, Mailchimp, and Google Analytics like a boss. Whether you're a marketing enthusiast, a future business mogul, or just want to build your own brand, this program will give you the skills to thrive in the digital landscape.
Ready to become a digital marketing rockstar? This program will transform you into a master of the online world, equipped with the tools and strategies to conquer any marketing challenge.
Morning: Inauguration, Ice-breaking, Digital Marketing Introduction, Customer Journey
Afternoon: Campus Tour, Website Basics
Evening: Interactive Networking - “Let’s Connect”
Morning: SEO Basics, Keyword Research with AI Tools, AI Content Creation
Afternoon: Visit Agency or Startup, SEO Content Workshop
Evening: Movie: AlphaGo (AI in Action)
Morning: AI in SMM, Paid vs Organic Campaigns
Afternoon: Visit Creative Studio, Social Media Branding
Evening: Pune Visit – Shaniwar Wada or Heritage Spot
Morning: Google Ads, Display Ads, Predictive Targeting with AI
Afternoon: Canva AI Workshop, Media Tech Visit
Evening: Drum Circle: Teamwork through Rhythm
Morning: Brand Storytelling, Creative Writing for Digital
Afternoon: Campaign Building, AI Writing Tools
Evening: Cricket Under the Lights
Morning: Funnels with Shopify/WooCommerce, Retargeting, Chatbots
Afternoon: Workshop: MidJourney, ChatGPT in E-com Ads
Evening: Fireside Chat with Industry Expert
Morning: Capstone Project & Presentations
Afternoon: Portfolio Showcase, Talent Performances
Evening: Certificate Ceremony, Farewell Dinner & Games
